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You have arrived at the web home of Noah Brier. I currently run Alephic, an AI-first strategy and software partner for marketing's most complex challenges. You can read more about me or get in touch. If you want more recent writing of mine, most of that is in my newsletters BRXND marketing x AI and Why Is This Interesting?, a daily email for the intellectually omnivorous.

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The Value of Shots
November 26, 2012
The NBA's exploration of the value of shots and advanced metrics.
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Noah Brier | Thanks for reading. | Don't fake the funk on a nasty dunk.